May 16, 2017
[caption id="attachment_1400" align="aligncenter"
width="300"] Steven
Aitchison - Your Digital Formula[/caption]
Not too long ago there was Netscape,
then Yahoo and then Google. These digital entities were, and
to some degree still are the go-to platforms for online presence,
when looking to get noticed. While the world has forgotten or
moved further away from the digital companies mentioned, the search
for getting noticed online requires staying on top of the best
mediums. I think I have gotten ahead of myself. Instead, I'll paint
a different picture of our internet history. We all have to
face the fact, the internet is mainly concerned with two actions
concerning humans, pushing and pulling. We are either pushing
some digital representation onto the internet or pulling some
digital content from the platform. Those who chose to push
items on the internet for the pullers to grab have a problem each
face. Getting noticed.
I think I have gotten ahead of myself, instead, I'll paint a
different picture of our internet history. We all have to face
the fact, the internet is mainly concerned with two actions
concerning humans, pushing and pulling. We are either pushing
some digital representation onto the internet or pulling some
digital content from the platform. Those who chose to push
items on the internet for the pullers to grab have a problem each
individual faces, getting noticed. While pushing great content for
the pullers is easier than ever before, the field is extremely
crowded. How do you get your pushed items noticed for the pullers
to grab? Here is a list of just a few places for actual pushers:
- Google
- Bing
- Instagram
- Twitter
- Yahoo
- Stumbleupon
- Reddit
- Snapchat
- LinkedIn
- Pinterest
These are a few of the content aggregators where individual pullers
nest. The landscape is forever evolving. Once Myspace ruled the
planet, today many individuals born after 1995 don't know Myspace
exist.
How do I find and push to my audience?
Enter Steven Aitchison and Your Digital Formula
(
Y.D.F). Steven is almost a reluctant helper.
His overall goal is to help humanity, he just did not
conceive it would be with Your Digital Formula. Around the age of
19, Steven found he just wanted to help people improve their
quality of life experience living, and began moving his life in
that direction. A small amount of searching online will show his
conviction to help people be their best.
Guiding Angels from Facebook
During our conversation on The Billionaire Lifestyle Podcast, I
quickly noted how Steven was guided to where he is currently, by
what seems guardian angels. I was waiting for him to tell me
he had a conversation with Bagger Vance. Steven recounted his
passion for self-help drove his progression to find his "it". If
you don't know what "it" is, here is the definition. It is your
driving purpose. Steven had it slap him in the face, he just had to
pay attention, which is the battle most of us have. 2014 Steven
birthed a Facebook group page for self-help. Nearly a year
later Steven found there were a million followers associated with
the page. Others users began to notice how much traffic and
involvement the page received then began to inquire if Steven had
advice for others as to how the page grew so quickly. Request for
coaching, webinars, videos, and ebooks began to circulate.
The Angels of Facebook
Sometime after 2015, Steven decided to create a product to fill the
request. His core group was to help entrepreneurs connect with
their target groups using the techniques and methods Steven
discovered.
Pushers
Steven stated something really interesting during g our interview,
Distribution of Attention. I found the statement
"Distribution of Attention" profound. Steven has found the
current key to generating and distributing the attention necessary
for content pushers to reach content pullers.
Facebook ain't going nowhere!
Knowing Facebook is getting stronger by the year, our best hope is
to leverage its power. Steven has figured out the navigation
utilizing Facebook via video, messaging g and various strategic
efforts. A community has been building around the workings of
Facebook, Google and YouTube are the kings of the online presence.
The ability to master any single online social platform and
your message is sure to hit it's intended mark. Steven had amassed
several followers of the YDF platform and wanted to mastermind with
YDF community in London. The event was such a success her decided
to do it again. This time the event is bigger, better, strong, and
faster. Held within a castle, not an auditorium provided more
value experience for the participants. The goal is to make YDF the
best possible learning experience.
Facebook is the comfort food for digital pullers.
Why not go where the people are already located, to move them to a
new direction. Steven Aitchison has developed a map to help you go
viral, to push your thoughts, ideas, and works to the pullers of
the world. Please listen to the podcast, as it was an easier to
hear the development, journey and culmination of Stevens work.
The promotion is an invitation to join Your Digital Formula,
we've included a special link for your listeners:
www.ydfprogram.com
Your listeners can use COUPON CODE: podcast1 and get $300
off.